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What Ryan Reynold’s Latest Ad Can Teach You About Sales

timkilroy
3 min readMay 6, 2020

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Ryan Reynolds has got a lot going for him.

He is handsome.

He is something like the 10th best paid actor in the world.

He is really f’ing funny.

If you don’t find something to smile about in his Twitter feed, you are probably incapable of smiling.

He seems to have the family thing down pretty well. About his family, he says, “I love it. I’d have it no other way.

It kinda makes you want to throw up a little bit. I mean, c’mon already…is there anything that he doesn’t do well?

Guess what?

There’s more!

On top of the good looks, the money, the “oh crap, he is way funnier than me”, the guy is a kick ass entrepreneur. (We are tied on the awesome family thing, though. My wife & kids rock.)

He is a majority shareholder, board member & creative director of Aviation Gin. (And, Aviation Gin is the fastest growing gin brand in the world…). Further, as if to lord his innate superiority over all of us again, in late 2019, he gobbled up a big chunk of Mint Mobile.

This month, amidst the chaos of a pandemic & global shutdowns, he just launched a killer ad for Mint Mobile. This ad is kind of a masterclass in how to sell & communicate. Pay attention entrepreneurs, agency owners and biz builders…there is a ton of great stuff in this ad.

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timkilroy
timkilroy

Written by timkilroy

Building businesses & knocking down walls at https://timkilroy.com, 5 amazing kids, great wife #startups #agencygrowth #ADHD is my superpower. Go Red Sox.

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